Have you bought into the myth that a great vision is enough?

Directors of Development, this is for you!

Continuing with our Zion TIPS Model (Timely, Inspiring, Personal, and Specific communication) I want to address something we talk about quite a bit. Can you guess? 

You're right if you said the power of telling your STORY! 

But it’s not just the stories that are important. It’s the kind of stories you tell and how you tell them. 

Yes, donors want to hear w…